Lee Seung Jin SPOSA is a premium brand of a designer Lee Seung Jin who has been a top name in the Korean wedding dress industry.

Lee began her career as a fashion designer in 1993 by opening Lee Seung Jin Wedding, and has since then continued to grow into a major player in the development of wedding trends in Korea. She presents wedding collection shows twice a year (S/S and F/W) in Korea, playing an important role in setting trends for the domestic market. She has now become the first Asian wedding dress designer to participate in the Barcelona Bridal Week 2010 with her own collection.

Already one of few Korean designers who created loyal customers in the overseas markets, Japan and China, Lee plans to present 30 works for this collection, expecting it to lay a foundation for her exploration of the global market.

Philosophy of Lee Seung Jin as a Fashion Designer

"Beauty comes from simpleness."
Most of her dresses shown here are based on her belief in the beauty of simple design, marked by the restrained silhouette of mermaid lines and ornamentation with transparent Swarovski crystal beads arranged for a perfect harmony between elegance and luxury, creating maximum beauty of a bride in them.

The crystal beads are designed to create luxury and style and elaborately stitched to each dress one by one by master needleworker, easily touching the heartstrings of the brides and their loved ones.

Concept of the Collection
Harmony between Tradition and Modern (Crystals & Flowers)

The dresses displayed here explore a great harmony between the work of unique beadworks amalgamated with mermaid lines, a design inspired by Oriental motives, arranged on the high-quality silk and the image of a bride with brilliance and purity in her heart and appearance. Some are white dresses decorated with crystal beadworks and floral patterns while others are golden, which symbolizes nobility and royalty in Asia, dresses with delightfully simple avant-garde touches that mark the art of Lee Seung Jin.

The floral ornamentation of various materials all wrought by hands is aimed to maximize the bride?s elegance and feminine beauty. Meanwhile, the hair ornaments are conceived from the golden treasures that decorated the crown of Baekje (one of the three ancient Korean kingdoms) kings some 1,500 years ago. The harmony between the dress and the hair ornaments results in an image of elegance, nobility and regality.